If you are gonna build an online store, you must keep these latest e-store trends in mind for a successful business. When your store is trendy, it inevitably gets more carings from customers who love the new look, functional features and the convenience of using. Also, we handpick five best e-Commerce WordPress Themes at the end of the post as stunning examples.
- WooCommerce Platform
The most customizable eCommerce platform for building your online business is WooCommerce. With 19,853,350 downloads, WooCommerce powers over 39% of all online stores. WooCommerce is now the most popular eCommerce platform on the web (stats from Builtwith), so you can rest assured you’re in good company.
- Cyber November
Black Friday and Cyber Monday is no longer the biggest shopping event. Shoppers will step by step get along with the new phrase: Cyber November. November is the peak of sale seasons and is the longest and biggest shopping sale time. No waiting for Black Friday and Cyber Monday. Shoppers tend to purchase online at the first of November.
- Goodbye Wallet
Not until 2017, the blooming of shopping online gives out online payments by credit cash, etc. Especially, the mobile payment is more and more popular with shoppers thanks to its convenience, and we hear about the wearable devices which quickly help you for doing a fast checkout and easily pay for your products.
Merchants would be wise to set themselves up to accept these new payment methods as soon as possible.
- Artificial Intelligence: Chat Bots
Do you hear about Chatbot support? In 2017, customers take an opportunity to interact with a chatbot which will answer all your questions. A chatbot increases the number of platforms on which a brand can transact by offering guided, interactive browsing all the times.
Currently, H&M, Sephora and Victoria Secret have already applied Chatbot in their support system. Burger King and Pizza Hut customers can order food directly through Facebook Messenger and Twitter by messaging the restaurant chains’ bots.
At the same time, store sales staff will become more important than ever, as they’ll be increasingly involved in the online experience.
The effect of chatbot to e-Commerce:
- Live chat users spend an average of 5%-30% more.
- The buyer conversion rate is 5 to 10 times higher following a chat session.
- Mobile friendly always
Yup, Mobile always! If you quickly scroll over the Mobile section which is talked about too much, you are missing a great news. Google is also working on a new, mobile-first web index. These changes mean that it is more important than ever to make the mobile experience as good as possible. It’s not only mobile customization but also mobile itself.
Mobile cannot replace your best friend, but none of us can refuse the miracle things a smart phone create for you! So convenient and social which not just contacting but shopping, entertaining and traveling. That’s the reason what your E-store need to be available with Mobile App.
- Social Networks
There is a new interaction on the majority of Social Networks that is called social messaging. Big networks as Facebook, Twitter, Linkedin, and Pinterest are no longer capable in social selling. Internets users tend to use new networks and apps like the Facebook Messenger, WeChat, Viber instead.
Plus, we will see more authentic content online. We got the YouTube video, and now other social networks also support Video Content as Twitter’s Periscope (live streaming was first made popular by) and Facebook live stream. And in the future, Instagram is on this way. Instagram is now testing their live video option, and they won’t be the last platform to implement live streaming video.
- One-day Delivery
One-day delivery is not simple. Up to 29% of customers says that they are willing to pay extra-fee to get the same day delivery. Time is gold always. Catching this trends, numbers of e-commerce try to expand to small points around shipping locations to deliver to customers quickly and conveniently.
Amazon is the leader for this trend and receives lots of positive effects. And it’s the way Amazon Prime makes the difference as well as shows the world the importance of e-Commerce.
- GIF is going to return with a bang
GIF still gets attractive once again and promise for a bang. Users are interested in Cinemagraph which is called an efficient method getting perfectly visual effects. And you will see GIF more in the e-commerce store trend 2017.
Best five E-Commerce WordPress Themes
All of this e-Commerce themes are built on the solid WooCommerce Platform and mobile friendly which perfectly fits online store sites. Moreover, they are integrated with premium WordPress plugins for better experiences in crafting your sites.
Canifa is the minimal and bright fashion eCommerce WordPress theme. Not just about fashion, the theme is customizable and easy to use for any online store, downloadable products or portfolio.
Frost is an awesome and minimal shop with the trendy and beautiful design. This cool theme is empowered by AJAX enhanced interface and premium e-Commerce features.
Sofani – Furniture Store & Interior Design WordPressTheme is the premium WooCommerce Theme, which suits for any furniture shops, deco stores, interior stores, tool stores, etc.
The elegant theme is fully compatible with the latest version of WooCommerce, a bundle of plugins including Slider Revolution, Visual Composer, Contact Form 7, YITH WooCommerce Compare and Wishlist, etc., to allow you create online furniture shops easily.
KoolShop is a modern, clean and professional multi-purpose WordPress WooCommerce theme. This theme looks stunning on all types of screens and devices. KoolShop fits with fashion shop, digital shop, accessories shop, food shop, or any other categories, but fits with a fashion shop most.
Hurst is a professional Furniture WooCommerce WordPress Theme. This theme shows you two defined layouts for the home page to give you best selections in customization. Also, the theme integrated Product Quick View, which gives your site more convenient for your customers.
You never let your leg behind if you wish to run a successful online business. You need to update the latest trends of e-Commerce World to catch on the right time. Also, you should pay attention to premium integrations which you are gonna create to make your e-commerce more practical and attractive.